About


Amy Cray spends most days working to make life simple and joyous for other people. A personal assistant to high profile clients, she has been helping families manage their fascinating lives for 16 years and enjoys a career which, amazingly, combines her passions for food & wine, words, events, design, and long-lasting relationships.

The Story

Growing up in a gold rush town in the Sierra Nevada foothills (population: 80), Amy was immersed in a community of playwrights, musicians and actors. She produced her first play at age 12 and, determined to combine food and theatre, threw her first three-course dinner party at age 13 complete with a cool jazz soundtrack. While her interests and range have broadened, her love for creating exciting and vibrant events, and introducing people to experiences that rock their worlds remains unchanged.

Amy has produced over 80 private events ranging from corporate launch picnics to rock star weddings to private concerts in underground art galleries.

Travel is a great love, and Amy has lived on Bali and fallen desperately in love with Argentina. She is a songwriter, consummate collector of new music, and complete fan of all things design and fashion. Through her independent label, Green Girl Records, she released several terrible books of poetry, a great solo album (Assume Nothing), and engineered and produced several albums for other artists. Her songs have been heard on college and regional radio, and she has appeared live in countless humble, tiny coffeeshops from Portland to Los Angeles.

She lives in Oakland (though has been known to pine for Brooklyn) with her family: wife Lisa, and children Eliana and Miles.

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